Insights & Strategy
Marketing tips, SEO strategies, and growth insights for parent-led businesses.
Imagine that you are on a family trip to a town you are not familiar with. You have been sightseeing all day and the family is hungry and starting to get a little cranky. You have some picky eaters a
August 12, 2015 – J. Louis Technology is proud to announce the launch of the J. Louis mobile app for iPhone and Android. The app allows users to view J.Louis’ services and portfolio and also pro
Last week, eMarketer predicted that Instagram’s ad growth could outpace Twitter and Google in the next few years, pointing to the growth of what used to be the new kid on the block in the social media
Hackers have become a big security threat to everyone, including small businesses. Many business owners think their websites or businesses are too small for hackers. But hackers break into websites to
When it comes to anything technology related, we are firm believers in letting the pros handle their business. That means, we think you should hire a professional if you are not really sure what you a
The mobile app market is more saturated than ever and it can be increasingly difficult to get your app seen and downloaded. We’ve talked about using SEO to increase app downloads but you’ll need more
Online video is the big trend in marketing these days. From Instagram to Periscope, videos are popping up everywhere but the biggest place of growth for videos is Facebook. In April, Mark Zuckerberg a
There is a lot of competition for website visitors these days. Even if you have a beautiful website, you have to make sure that you are found by others and if yo are a local business, you have to be s
This past March at SXSW Festival, the live streaming app Meerkat debuted to much excitement. A few weeks later, Twitter debuted Periscope, a similar app. In the months since then, both Meerkat
Do you know the difference between strategy and tactics when it comes to online marketing? Many businesses owners and marketers mistake tactics for strategies and that causes many online marketing eff
Earlier this year, Facebook launched Place Tips to tap into the physical and local market for SMBs. They have an initial trial run but as of this week is expanding nationwide. Place Tips are notificat
This past week, Instagram and Pinterest made announcements that they were increasing their ad offerings with stronger call to actions and buy now buttons. Instagram is expanding their call to actions
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