Social Media Hacks To Improve Community Engagement

Do you sometimes feel like you’re the only one that appreciates the posts that you create? With Facebook tightening its algorithms, marketers are now required to think of more creative means of engaging their communities. If you’re the business owner AND the social media marketer, well, we know how frustrating this must be. To help […]

Facebook for Small Businesses

Small businesses can’t ignore the marketing potential of Facebook. With millions of active users, it has become one of the most efficient marketing platforms that generate sales leads when used correctly. With that in mind, we’ve developed Facebook marketing tips for small businesses. These tactics are effective, easy to implement and most importantly, very affordable. […]

Social Media Time Saving Tips For The Busy Business Owner

While social media makes it easy for small businesses to market themselves, it also means investing at least 2-4 hours a week to create relevant content for your corporate social media pages. It may sound like a small task but, the reality is, you really don’t have enough time to do that on top of […]

Twitter For Small Businesses

With the limitation of 140 characters, it’s not surprising why a lot of business owners do not see twitter as an effective platform for marketing. However, not being on it means missing out on communicating with millions of potential customers. Twitter, after all, is the fastest-growing, most talked about social media site. So, how can […]

Less Is More: The 80/20 Rule Of Social Media Engagement

There are no strict rules on how businesses should run their social media pages. However, applying the 80/20 conversation ratio is the best strategy to ensure that you will be able to generate meaningful engagement with your social media communities. To simply explain, brands should dedicate only 20% of their social media content on topics […]

Tips To Market Your Business Without The Hefty Price Tag

In a tight economy, the first thing that business owners usually do is cut the marketing budget. However, your business can’t operate without marketing as you lose out on creating potential leads and communicating to customers. Thankfully, having a big advertising budget isn’t necessary as there are affordable marketing options that you can implement to […]

How Businesses Can Develop Email Marketing Campaigns To Generate Sales Leads

Everyone knows that in this day and age, content is the name of the game in marketing. Everything revolves around engagement. It’s all about networking and building personal relationships with your consumers. Prior to the social media revolution, businesses already incorporate email marketing to their strategy and continue to do so—a strong testimony on how […]

Youtube Marketing for Small Business

Did you know that Youtube is the 2nd biggest search engine in the world? In this quick-fix world where everyone wants everything now, it’s easy to understand why people would rather watch a 2-minute clip rather than read a 2-paged article about anything. While majority of Youtube consumers are on the site for entertainment, a […]

Why Your Local Business Needs To Go Mobile

A few weeks ago, Twitter announced the growth of its user base to 225 million across the globe with 198 million accessing the platform through mobile devices. Not long after, Facebook unveiled that its users have grown to 1.28 billion per month with1 billion monthly active mobile users. Globally, there are 5 billion mobile users, […]